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How Market-Based Pricing Could Ease the Water Crisis in the West

  • Bryan Leonard
  • Colorado River © U.S. Geological Survey

    Arizona and the six other Colorado River Basin states are trying to figure out a plan to conserve more of the river’s dwindling water supplies. At the same time, there are efforts to find more sources of water—including the possibility of building a desalination plant on the Sea of Cortez in Mexico.

    But what if water were to be priced based on the market? PERC Senior Fellow Bryan Leonard joins Mark Brodie of KJZZ public radio to explore water markets as a more cost-effective solution to deal with the region’s ongoing drought.

    Written By
    • Bryan Leonard
      • Fellowship Director,
      • Senior Fellow

      Bryan Leonard is an associate professor of environmental and natural resource economics in the School of Sustainability and a faculty affiliate in the Economics Department and the Center for Behavior, Institutions, and the Environment at Arizona State University. He is also a senior fellow at PERC, a PERC fellowship director, and a 2017 and 2018 PERC Lone Mountain Fellow. 

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