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Meet Class of 2013 Enviropreneur Danielle Nicholas

Enviropreneur Danielle Nicholas (Alumni 2013) is the owner and founder of Crazy Mountain Grass Fed Beef, LLC in Bozeman, Montana. She came to PERC with the aim to market grass fed beef as the sum of all its parts with the concept: “terroir of beef.” In this video she introduces herself and her product and proposes to producers and consumers alike that variability is no longer a liability, it is an asset.